Keeping It Real In Business™

TRADEMARKS: Devaluing Your Trademark During Social Injustice Protests

June 04, 2020 The Millennial Business Lawyer®
Keeping It Real In Business™
TRADEMARKS: Devaluing Your Trademark During Social Injustice Protests
Show Notes

How should your business navigate the social injustice and civil unrest happening around the nation right now? The Millennial Business Lawyer®, Salma Benkabbou, Esq., speaks about how modern audiences feel about businesses speaking out against racial inequality and hot button social issues, as well as how brands can actually increase the value of their trademark by being an ally and advocate for their communities. Although we didn't intend for this to be our very first full episode, we are honored to speak about this topic as we think it is unbelievably important at this time.

IMPORTANT RESOURCES: 

  • Register to Vote here
  • Know when your local and state elections are by clicking here 
  • Donate to Collin Kaepernick's Know Your Rights Camp here
  • For a more exhaustive list of resources for donating and petitions, click here

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CREDIT
"Upbeat Party" by scottholmesmusic.com